Brown, G

The study compared Emotional Freedom Techniques (EFT) and Advanced Integrative Therapy (AIT) in reducing emotional distress tied to specific memories. Both interventions showed equivalent long-term efficacy, with significant reductions in Subjective Units of Distress (SUD) scores six months post-treatment. While EFT involves tapping on acupuncture points, AIT focuses on holding hands over chakras, yet both methods effectively address emotional distress through energy psychology principles.

This study compared the effectiveness of Advaanced Integrative Therapy (AIT) and Emotional Freedom Techniques (EFT) in reducing negative emotions associated with a particular memory. Both interventions led to significant reductions in negative emotions, with AIT showing a higher proportion of participants achieving complete elimination of negative emotions.